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I Wear Your Shirt Day: Local Small Business continues to Blaze the Trail with Innovative Marketing

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RENO, NV, May 10, 2011: Being a local small business can be tough sometimes. And to keep things moving forward, Jimmy Beans Wool is always pushing the envelope and engaging both local and international customers in creative and innovative ways. The most recent adventure- embracing social media with a twist! This Friday, Jimmy Beans Wool will be the featured company on This is a fun and cutting-edge company that has five gregarious, excited people creating content on a different company each day. They utilize YouTube videos, video shows on Ustream and share photos on Facebook and Twitter profiles.

"It's fun to keep pushing ourselves. And when we looked out there for something new and exciting, we found! How much more fun can you get?" says Laura Zander, owner of Jimmy Beans Wool.

Being both a bricks and mortar and Internet knitting superstore, Jimmy Beans offer knitters worldwide a comprehensive selection of the finest yarns and knitting supplies along with the latest fashion trends. With customers from New Zealand to New England and all points in between, Jimmy Beans Wool has successfully created an international knitting community that carries with it the feeling of a local yarn store, and is the resource for knitters looking for inspiration, instructions and project help (including video reviews). They have been awarded the Circle of Excellence from Bizrate for their excellent customer service reputation for two years running and have twice been named in the Inc 5000, Inc Magazine's Fastest Growing Companies in the Country (2009 and 2010) listing.
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